Advice for Sellers

Tips for Home Selling

Selecting a Realtor®

Your most important decision when selling your home is the selection of the person you choose to represent you.

The job of your agent is to support you in selling your home with the best possible terms, and to aid you through the entire process.

Your agent will explain the process of selling a home, and familiarize you with the various activities, documents and procedures that you will experience throughout the transaction.

Tips For Selecting A Realtor®

Your Real Estate Professional should be:

  • Aware of the complicated local and state requirements affecting your transaction.
  • Effective in multi-party, face-to-face negotiations.
  • Highly-trained, with access to programs for continued learning and additional certifications.
  • Resourceful in attracting the largest possible pool of potential buyers.
  • Knowledgeable in the technology resources that facilitate the transaction.
  • Assisted by a fully-staffed marketing department.

Developing a Marketing Strategy

In order to sell your home quickly and on with the best possible terms, it’s necessary to prepare your home for the market. This process includes:

  • Deciding when to put your home on the market.
  • Establishing a strategic price based on recent comparable sales, local market conditions and your motivation to sell.
  • Estimating probable net proceeds.
  • Advising you on how to make your home more appealing to potential buyers.
  • Advising you in potentially staging the house

Marketing Your Property

  • Arrange for photographs to be taken
  • Ordering a “FOR SALE” sign to be placed prominently on your property.
  • Installing a lock box to make it easy for agents to show your home.
  • Submitting your home to the Multiple Listing Service for immediate exposure to the real estate community.
  • Developing a flyer/brochure highlighting the features and benefits of your home.
  • Promoting your home at the appropriate Association(s) of Realtors’ for maximum exposure to other cooperating agents.
  • Holding open houses when appropriate.
  • Contacting your neighbors to promote the property.
  • Advertising your property on our regular office schedule meetings.
  • Featuring your property on our web site and REALTOR.com.
  • Asking clients and colleagues if they know of possible buyers.
  • Managing the Social Media Campaign

Managing the Transaction

You’ll appreciate having a strong advocate on your side during the transaction!

Negotiating the Offer

Your Sales Associate will immediately present and explain all offers to you. You will be able to accept, reject, or counter any offer presented. During the negotiation process, your Agent will leverage their experience and skills to advocate your interests:

  • Reviewing the contract and obligations before you sign.
  • Explaining how contingencies work.
  • Protecting you from signing a “blank check” for unknown problems or repairs.
  • Defining legal disclosure requirements.
  • Orchestrate the offer process for “back-up” offers, if necessary.

Throughout the negotiation, your Sales Associate will provide you with a professional, objective point of view; but the final decision of accepting an offer is yours.

After the Offer is Accepted

Once an offer is accepted, your agent will manage all the details to make the process as stress-free and efficient as possible:

  • Staying in contact with the buyer’s agent to ensure a smooth transaction.
  • Following up on the progress of the buyer’s loan.
  • Monitoring all contingency removal deadlines.
  • Be present for the structural inspection
  • Assisting you if a conflict with the buyer arises.
  • Allow access for the bank appraiser.

Finalizing and Closing the Transaction

The most important part of the transaction is the “Closing” at that point most of the issues have being resolved, but our agent will still be present at the closing in the event something unexpected might pop up.

View Our Weekly Open Houses!